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Competitive:

PR and Social Media – We are all vying for attention, attention from that key influencer in our niche, acknowledgement that our company or client exists and has something to offer, a story that will secure a placement in the publication that would put them on the map, the most creative idea and the list goes on.

WOW (World of Warcraft) -  a very competitive game, you roll on gear in the game, the person with the highest roll gets the gear, characters with the highest gear score get into the most raids. You can also do PVP (Player vs. Player) where you have the Alliance on one side and the Horde on another, whoever wins the battle obtains the most honor points which can then buy you better PVP gear.

Team Work and Independent Work:

PR and Social Media – you have to be able to work independently and make things happen and also work as part of a team. I have written out some great strategies, but they were implemented at their best because of the team I worked with. There have also been times where something urgent arose and I have had to make decisions and get done what needed to be done with minimal direction.

WOW (World of Warcraft) – you can do so much more when you are working as a team, you have to have open lines of communication to complete a raid, and there is also the quest part of WOW where you have to act independently.

Strategy:

PR and Social Media – To be successful you have got to have a strategy in place, it helps to keep everything on track and all pieces top of mind. It also helps to ensure that all communications efforts are going off of the given strategy. There also needs to be room for altering  or adding to the strategy based on new information, new products, new developments in a story, etc.

WOW (World of Warcraft) – In WOW the more strategy there is, the better off you and your guild will be. You need no more than a certain amount of each character in a raid, for example you only need two tanks for each 25- man, and certain specs, being destruction, affliction, etc will benefit a team when fighting a specific boss. Also when you are leveling your character you obtain new spells and abilities, and you have to learn how they fit into your overall strategy/rotation.

Relationships/Reputation:

PR and Social Media - Part of PR is building relationships and reputation, what you do and say, and what others say about you. If participate in something that is shady or unethical, chances are it will make it to the internet and everyone will know about it within hours.

WOW (World of Warcraft) – In WOW, the more relationships you build the more successful you will be, you will get more invites for raids and in general others will want to help you continue to grow and enhance the skill set of your character. If you steal gear in a raid, you will be labeled as ‘Ninja’ in chat and will be blacklisted for guild invites and everyone will know and will not let you into raids or into their guild.

Does anyone else play WOW, can you think of any more similarities?